How Do I?: Mobile Video App for Learning and Development
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The How Do I? Blog

The How Do I? Blog

What you need to know... about microlearning and the "modern learner"
 3 people are checking their mobile devices on a train platform while waiting for the next carriage 

3 people are checking their mobile devices on a train platform while waiting for the next carriage 

 

What is Microlearning? 

As an alternative to planning a workshop or building a course that can take an hour or longer for employees to complete, microlearning allows us to teach and deliver content to learners in small segments. Learners can spend mere minutes absorbing content that they feel is relevant to them through videos, infographics, slides and quizzes.

That’s why it is:

  • Accessible (even on mobile phones)
  • Always up to date because technology enables microlearning platforms to be continuously updated
  • Able to eliminate the confusion of what information is important and gives only so much that is needed to pick up a new skill or complete a job.
  • Structured so that learners don’t need to spend more than 8-10 minutes to complete a module.

What are the benefits?  

If used properly, microlearning can:

  • Support inclusive workplace cultures by adapting learning techniques to different learning styles– see How Do I’s website to find out how their app makes workspaces more accessible for people with learning disabilities 
  • Increase sales, improve health and safety and customer service by making sure employees are effectively absorbing the content that teaches them valuable new skills
  • Provide opportunities for employees to learn the vocational skills they need and decrease turnover, according to People Management
  • Save time from arranging or planning training sessions  
  • Can connect learners via social media, which improves engagement and participation. 

But why is it relevant to the “modern learner”? 

Microlearning will not completely replace classroom training or online courses but it does make learning more accessible for employees who might face barriers to accessing traditional methods of teaching.

For example, imagine yourself as a working parent. To cope with your workload you may not have time to leave the office to attend training sessions and staying late at work may not be a viable solution to catch up on what you’ve missed. An employee like this may benefit from being able to download digital content such as slides, videos and infographics because they’ll be able to review them in the leisure of their own home or on the trip to work. In a survey organised by Elucidat, 43% of learners are interested in downloadable content so it’s worth considering when providing professional development options. 

Some people with learning disabilities or those who have a visual or tactile style of learning might also benefit from microlearning as many people prefer to learn to the point of need - meaning they are very likely seek out the information as and when they need it on their mobile phones or devices. It’s also important to note that according to TechSmith - most people can remember only 10-20% of text (or spoken word), but can recall 80% of what they see and do.  

We should also consider that we all check our phones up to 9 times every hour, which amounts to 1,500 times a week. Imagine how much more professional development we would be able to fit into our busy schedules if everyone had access to it on their mobile devices?  

Microlearning is a practical alternative to classroom learning for colleagues who prefer to digest information in small chunks or are always on the move – why not give it a go today?

Drop us a line on hello@wearehowdoi.com to find out more about how microlearning can transform your business.                               

Zeinab Ali – Digital Marketing and Project Assistant for How Do I

Feel free to share our handy infographic on social media:

 

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